Unified marketing dashboard
Traffic, leads, opportunities and revenue by channel in one view.
Industries
Marketing analytics consulting from click to revenue
Marketing data is spread across Google Analytics, ad platforms and the CRM, and each tool tells a slightly different story. We bring it together so you can follow the path from first click to closed deal, see which channels actually generate revenue and decide where to spend, backed by 20 years of B2B marketing and business experience.
SourcesGoogle Analytics, CRM, adsCRMSalesforce, HubSpotExperience20 years in B2BToolsPower BI, Python
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What we do in marketing
Funnel analysis
Where prospects drop out between visit, lead and sale.
Channel performance
Cost and return by channel and campaign.
Google Analytics data
Your Google Analytics data connected to CRM and sales.
Customer segmentation
Segments by behaviour and value to target campaigns.
Reporting automation
Monthly marketing reports that build themselves.
Method
A 7-day cycle, from first call to delivery
A transparent process run in short sprints: you see working prototypes from day one and always know what is being built.
- Day 0Alignment30 minutes to confirm goals, KPIs and data sources. You leave with a clear brief.
- Day 1Mock-upsPrototypes of the main screens in light and dark mode.
- Days 2 to 4BuildData model, DAX measures or Python/R scripts, and visual integration.
- Day 5DeliveryWalk-through of the deliverable, source files handed over and a round of changes.
- Days 6 and 7CloseFinal tweaks and knowledge transfer.
FAQ
Questions about marketing analytics
Why do my tools show different numbers?
Each platform counts in its own way: different attribution windows, definitions and tracking. We agree one definition per metric with you, bring the sources into a single model and document the differences, so the team stops arguing about which number is right.
Do you work with B2B sales cycles?
Yes. B2B sales operations and CRM are one of our main areas. We connect marketing data to CRM opportunities in Salesforce or HubSpot, so you can see which campaigns lead to real deals, not just leads.
Do you work remotely?
Yes. We work 100 % remotely, and the whole service can be delivered in English: meetings, reports and documentation. We also work in Spanish and French, so teams spread across several countries can each use their own language. The initial 30-minute assessment is always a video call.